LIVELIHOOD - JEEVAN AADHAAR
"Monetary help may provide temporary relief, but, helping people stand on their own feet can provide lifelong sufficiency"
We all have the potential to earn and lead a good life but many people don't get the opportunity to utilize their skills and make something out of it. This especially holds true for the people living in villages and far-flung areas, who do not have exposure to wider opportunities and have a limited market with inadequate buyers. The Amulya Jeevan Foundation came up with the Jeevan Aadhaar initiative to help such people stand on their feet by hosting skill programs and providing financial loans to help them set up their small businesses. This helps people to walk on the path of self-sufficiency and boosts their self-esteem as they can earn to support themselves and their loved ones.
The program aims at enabling and inspiring members from weaker or deprived sections to stand on their own feet, become skilled and/or self-dependent in income generation. This is done by hosting skilling programs run by certified organizations that provide opportunities for the unskilled to become semi-skilled and semi-skilled to become skilled through vocational training. Further, we also provide ideas and /or financial loans for members of the poor community to help them earn a living and support their families either by providing services or running a small business.
Scent of Hope
At The Amulya Jeevan Foundation, we believe that hope can be found in the darkest of places, even when the eyes can't see it. Scent of Hope is an initiative to help a visually challenged couple from Odisha expand their business of selling handmade incense sticks by giving them a platform that will help them reach a broader market and earn enough to lead a quality life. Earlier, the couple had to go from door to door to sell their products, but, the initiative saved them from this pain. The Amulya Jeevan Foundation ran a month-long campaign and helped the couple to sell 70 boxes in just 20 days in dec 2021. The couple earned about Rs. 6000, and that too without stepping out of their home.
Pickles of Happiness
Pickles of Happiness is an initiative to help a single mother, who was deserted by her husband 4 years back, to resume her business of making and selling pickles, pappads and providing tiffin service, which she had to stop owing to the pandemic. The family of four were provided with monthly grocery for 4 months, Rs.10,000 to resume business after Covid, and baking utensils for new business.
The Amulya Jeevan Foundation
It all began with Avinash Khemka, industrialist from Cuttack, reaching out to provide sustenance to the migrant labourers traveling along Odisha's highway during the 2020 lockdown. His inner compulsion and compassion grew in extent and intensity of support, as many around him were inspired to add momentum to the campaign. He decided to make this a continuing cause in his life and thus was born The Amulya Jeevan Foundation, a Charitable Trust
Mr. Avinash Khemka on The Amulya Jeevan Foundation's Covid Relief Initiative
Watch Mr. Avinash Khemka, Founder of The Amulya Jeevan Foundation, elaborating on the Foundation's Covid relief initiatives, in an exclusive interview on Nandighosh TV.
Amulya Jeevan - Every life is precious.
Life is beautiful and precious, and we understand it's worth. That is why, Amulya Jeevan has come forth to make a difference and transform as many lives as possible.
The Amulya Jeevan Foundation is an organisation that lends a helping hand to the most vulnerable section of the society. Upholding the ideology that every life is precious, AJF reaches out to people in need and distress and supports them. From providing free meals to the hungry, quality education to the poor, healthcare to the needy, livelihood to the downtrodden and shelter to the deserted, AJF tries to bring a qualitative change in the lives of people in distress. AJF has a dedicated team of volunteers who reach out to people far and wide with helping hands and a smile on their faces.
