Amidst the Covid-19 outbreak in 2020, Avinash could feel the plight and suffering of the people, and to address the same, he reached out to the migrant workers returning to their states via National Highway 16, set up a camp in Bandalo near Tangi in Cuttack, Odisha and distributed cooked meals, biscuits and drinking water and provided basic amenities, viz. make-shift toilets and medication. He arranged conveyance for people travelling on foot and on bicycles, to ensure that they reached their homes safely and comfortably. This is when he came up with the idea of setting up a non-profit organization - The Amulya Jeevan Foundation. Gradually, he came up with other program such as Jeevan Aahaar, Jeevan Aakaar, Jeevan Aarogya, Jeevan Aadhaar and Jeevan Aashray, to help the vulnerable sections of society. From providing free meals to the hungry, quality education to the poor, healthcare to the needy, livelihood to the downtrodden and shelter to the deserted, Avinash Khemka has left no stone unturned in transforming the lives of those who were forgotten by many.
Founder's Message
" Not everyone in this world has been bestowed upon with the same blessings. What might be a drop for someone, can be an ocean for someone else. While we go about living our lives, celebrating the beautiful bond of love and togetherness with our near and dear, let's not forget the ones who need them the most.
From food and transportation for hungry to monthly rations for orphanages, senior citizens' homes and shelters for visually-challenged, from education for the poor to healthcare for the needy, from livelihood for the downtrodden to shelter for the deserted, AJF lends a helping hand because ours is a wonderful world and every life is precious.
We hope to achieve great things going forward and lead by example. Show us love, by participating in our journey, and helping us spread the good word around. "
- Avinash Khemka